Advertising Terms & Conditions

1. Advertising Services

Boricua Online provides digital advertising opportunities including banner placements, sponsorships, featured listings, sponsored content, and custom campaigns.

2. Operator

Boricua Online is operated by Tech Prime Web, LLC.

3. Campaign Approval

All advertising campaigns are subject to review and approval before launch. Boricua Online may decline advertising that is inappropriate, misleading, conflicts with site standards, or is not a good fit for the audience.

4. Launch Special and Initial Term

Promotional launch pricing applies to qualifying campaigns for an initial 3-month advertising term. The exact payment arrangement for the initial term will be confirmed before the campaign begins.

5. Payment Terms

Payment is required before the campaign begins unless otherwise agreed in writing. Campaigns may be billed in full for the initial term or through an approved monthly payment schedule.

6. Regular Rates After the Initial Term

After the initial 3-month promotional period, campaigns that continue are billed at the then-current regular monthly rate unless otherwise agreed.

7. Late or Failed Payments

If a payment fails or becomes past due, Boricua Online may pause or remove advertising until the outstanding balance is resolved.

8. Cancellation

Launch pricing is based on the agreed initial campaign term. If an advertiser cancels before completing that term, any outstanding committed balance may remain due according to the campaign agreement.

9. Creative Materials

Advertisers are responsible for providing accurate logos, images, URLs, offers, claims, and other campaign materials. Basic creative assistance may be included with qualifying launch campaigns.

10. Creative Approval

Advertisers will have an opportunity to review custom creative before publication when Boricua Online creates or substantially modifies the advertisement.

11. Placement and Inventory

Specific placements are subject to page layout, targeting, device type, language, and available inventory. Boricua Online may make reasonable placement adjustments while preserving the overall campaign scope.

12. Campaign Timing

Campaign dates begin once payment, required materials, and approvals have been received.

13. Performance

Boricua Online does not guarantee a specific number of clicks, leads, inquiries, sales, conversions, or other business results.

14. Sponsored Content

Sponsored articles or featured content may be identified as sponsored, promotional, partner, or similar content where appropriate.

15. Refunds

Once a campaign has launched, payments are generally non-refundable except where Boricua Online is unable to deliver the agreed advertising services.

16. Renewal

Any continuation beyond the initial campaign term will be confirmed with the advertiser and billed at the applicable rate.

17. Changes to Terms

Boricua Online may update these terms from time to time. Changes will not alter an already confirmed campaign unless agreed with the advertiser.

18. Advertiser Representations and Rights

The advertiser represents that all advertising materials, claims, trademarks, logos, images, links, and other content provided for the campaign are accurate, lawful, and authorized for use. The advertiser is responsible for obtaining any permissions, licenses, or approvals required for materials submitted to Boricua Online.

19. Advertiser Responsibility

The advertiser is solely responsible for the products, services, offers, claims, pricing, promotions, and websites promoted through its advertising. Boricua Online is not responsible for transactions, disputes, fulfillment, customer service, or other matters arising between the advertiser and its customers.

20. Indemnification

The advertiser agrees to defend, indemnify, and hold harmless Boricua Online and Tech Prime Web, LLC from third-party claims, losses, liabilities, damages, or reasonable expenses arising from advertising materials supplied by the advertiser, the advertiser's products or services, infringement of intellectual property rights, false or misleading claims, or violations of applicable law.

21. Advertising Errors and Service Interruptions

If Boricua Online makes a material error in the publication of an advertisement or is unable to deliver an agreed placement, Boricua Online may, at its discretion, correct the advertisement, extend the campaign, provide a comparable replacement placement, issue advertising credit, or refund the portion of fees attributable to the affected advertising.

22. Limitation of Liability

To the extent permitted by law, Boricua Online and Tech Prime Web, LLC will not be liable for indirect, incidental, special, consequential, or lost-profit damages arising from an advertising campaign. Any direct liability relating to a campaign will not exceed the amount paid by the advertiser for the advertising services giving rise to the claim.

23. Technical and Prohibited Content

Advertising may not contain malicious software, harmful code, deceptive redirects, unlawful tracking, fraudulent content, or other technology or materials that could harm visitors, Boricua Online, or third parties. Boricua Online may immediately suspend or remove advertising that violates this requirement.

24. Events Beyond Our Control

Boricua Online will not be responsible for delays or interruptions caused by events reasonably beyond its control, including website outages, hosting or network failures, third-party service interruptions, natural disasters, government actions, or similar events. When practical, Boricua Online will make reasonable efforts to provide replacement advertising time or placement.

25. Campaign Agreement and These Terms

These Advertising Terms & Conditions, together with any written campaign proposal, order confirmation, invoice, or other campaign agreement accepted by the advertiser, constitute the agreement governing the advertising campaign. If specific campaign terms differ from these general terms, the specifically agreed campaign terms will control for that campaign.

26. Advertising Contact

Boricua Online
Advertising & Partnerships
advertise@boricuaonline.com
BoricuaOnline.com